Everything Video Production - How To Use Video, Video Production Teams, Camera Crews, Equipment and more

Production Craft shares knowledge, experiences and insights about everything digital video can offer and how to use it - from hiring a camera crew to full-service video production and everything in between

Why service companies should use video

Top Reasons Video Works For Service Companies

Video is an exceptional way to capture and keep attention, and generate leads – 93% of marketers use video for online marketing, sales or communications1, and the majority name video as the type of content with the best ROI.2 Here are the top three reasons video works: #1 Drive more prospects to your new website organically […]

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Chicago video production companies

Top Five [5] Things to Look for When Hiring a Video Production Company

Here at Production Craft, we get several inquiries each week about our video production services and since there are several options to choose from, we think it is important for decision makers to understand what they should look for when hiring a video production company. We understand that the cost of video production can be […]

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Hire a camera crew in Chicago

Ways to use video as a marketing tool for special events, tradeshows and conferences

Use your next event as an opportunity to create video for a multitude of marketing initiatives you can use later. Companies spend a lot of money on trade shows and conferences – branding booths and events, driving customer foot traffic, training and sending staff – so why not use this opportunity to create video that […]

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Best Chicago video production companies

Award-winning video: Prentice

  Friends of Prentice Video features Woman Who Dies During Childbirth CHICAGO, IL – June 1, 2015 – Production Craft, a digital video production company, was announced as a winner at the 2015 Communicator Awards by the Academy of Interactive and Visual Arts. With over 6000 entries received from around the world, the Communicator Awards is the […]

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Using video for fundraising

  Production Craft Wins Three Awards for Friends of Prentice Fundraising Video Compelling storytelling impacts donors. Showing a patient’s journey over time, interviewing key family members, providing stats that back up your story, or showcasing healthcare workers and their collaboration shows supporters why they should care. Because when they care, generosity follows. See full press release  […]

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Marketing Video_Hire a camera crew in Chicago

Ways to use promotional video as a marketing tool for special events, tradeshows and conferences

Use your next event as an opportunity to create video for a multitude of marketing initiatives you can use later. Companies spend a lot of money on trade shows and conferences – branding booths and events, driving customer foot traffic, training and sending staff – so why not use this opportunity to create video that [...]

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