Everything Video Production - How To Use Video, Video Production Teams, Camera Crews, Equipment and more

Production Craft shares knowledge, experiences and insights about everything digital video can offer and how to use it - from hiring a camera crew to full-service video production and everything in between

Best video production house Chicago

10,000 square foot video production space opens I West Town, Chicago

We are thrilled to announce the creation of our brand-new space in Chicago’s West Town.  The 10,000 square foot video production facility features: 22’ ceiling for large product and equipment demos, overhead and 360 views, interesting angles Small sets and table top Interviews and live shots Blocks from the United Center for sports and event […]

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Chicago venues with union labor

Venue Requirements: Chicago Labor Unions

Conventions, tradeshows and meetings serve as an epicenter for quality content. They can be one of the most efficient means for creating video because everyone is in the same place. But before you start recording, make sure you know the union requirements for both the venue and the projects you want to execute. Or partner with an organization that understands union guidelines, like Production Craft, that can help maximize your spend.

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Create impactful online video content

How to increase video viewership and engagement: video length and understanding your audience are key

After discovering an infographic from KISSmetrics and Wistia,we outlined a few key takeaways about increasing online video viewership: – put the most important parts of your message at the beginning of your video content – try to intertwine personal experiences with your main message – shorter online videos (2 minutes or less) show the best […]

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Professional Camera Operator Reviews Panasonic VariCam 35

State-of-the-art shooting technology in 2014: Our thoughts on the Panasonic VariCam 35

Author of article: Jim Skvaril Check out this string of clips from a meeting of the Digital Cinema Society in Hollywood last week. It’s the first volley of info about a new camera that we have been waiting for. The camera is the Panasonic VariCam 35. Panasonic is finally delivering it’s first large imager production […]

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review of SONY FS-7 camera

SONY FS-7 Review

LARGE Sensor + Form Factor + Economical Price = SONY FS-7 To this point if you wanted a camera with the benefits of a Large Sensor at a reasonable price your choices were limited to DSLR’s or DSLR’ on steroids like the Canon C 100’s 300’s or 500’s. In order to make either of the above useable […]

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Best broadcast video camera crew

Top [5] five qualities to look for when hiring a cameraman or crew

Great attention is given to actors, directors and producers, but what about the guy (or gal) you never see – the one on the other side of the lens? The one who holds a 25 lb. piece of equipment on their shoulder, while walking along a bumpy road with their vision tunneled into a small [...]

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stock footage b-roll Chicago

Video production: Get a room (and a good one at that)

When it comes to interviewing a satisfied customer or getting that quarterly update from your CEO for your corporate video, a big fussy video production isn’t necessary. But even with low-key productions, the room matters. Here are a few key things to keep in mind when selecting a space for your next interview: Bigger is […]

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